In 2015, Pull&Bear launched a line of wear targeted at urban sports enthusiasts, as well as a new collection inspired by the iconic backdrops of a Californian summer. This “Malibu” look is also the centrepiece of the brand’s new commercial image, launched at its most important inaugurations in locations such as calle Hermosilla in Madrid (Spain), Shanghai (China) and Lausanne (Switzerland). During the course of the year, the company launched its online store in China and opened its new headquarters in Narón (A Coruña, Spain), at facilities awarded certifications for maximum energy efficiency.

net sales (millions of euros)
number of stores
net openings
online markets
New physical markets: Sweden, Tunisia and Switzerland

New online launch: China (operating on the Tmall platform since 2014)